If the new position, new regular blogging duties at the Range Blog and the platinumizing travel schedule I’ve cleared in the last few months weren’t enough to make blogging trickier than earlier this year, another big opportunity just came along: I’m now a regular columnist at Search Engine Watch, writing and commenting on Enterprise SEM (how [...]
Entries Tagged as 'SEO News'
MORE big news!
June 19th, 2009 No Comments
Tags: learning SEO · Search News · SEO News · shameless self promotion · win
SIPA presentation coverage
June 4th, 2009 No Comments
A few quick notes from my presentation on The Business Case For SEO Content Development at SIPA 2009…
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Tags: in-house · learning SEO · SEO (Search Engine Optimization) · SEO News · shameless self promotion · win
SEO & Conversion Webinar
April 8th, 2009 No Comments
For anyone who cared enough to attend, yesterday’s Search Marketing Now webinar on SEO & conversion rates went extremely well. Chris Knoch was extremely knowledgeable about how to leverage analytics programs across the board on how to investigate ways to improve conversion rate, Chris Sherman was a gracious moderator and I felt like I wasn’t [...]
Tags: learning SEO · SEO News · shameless self promotion · user experience
Media Co’s Want More Favorable Google Algorithm
March 23rd, 2009 2 Comments
If you can’t win, change the rules (or bitch until someone does it for you).
Major media companies are increasingly lobbying Google to elevate their expensive professional content within the search engine’s undifferentiated slush of results.
Many publishers resent the criteria Google uses to pick top results, starting with the original PageRank formula that depended on how [...]
Tags: fail · Google · Google sucks · political · search engine news · SEO News · traditional media
Search queries getting longer
March 3rd, 2009 No Comments
Not like you really needed an excuse to do a smart thing, but in case you do (or need ammunition to be allowed to go the extra mile), Hitwise is saying that longer search engine queries are becoming more frequent:
The number of Internet search queries of five words or more increased by 10% year over [...]
Tags: PPC news · Search News · SEO News
Congress wants to repeal online gambling ban
February 23rd, 2009 No Comments
Fresh off the $787 billion stimulus package needed after short-sighted, um, gambles on risky mortgages, Congress in general and Barney Frank in particular wants to repeal the online gambling ban. Yeah, there’s no way that this could go wrong. Not like we have a recent history of consumer-level speculation going bad, nor of government efforts [...]
Tags: online marketing news · political seo · Search News · SEO News
6 Things That Should Be Natural Search Factors
February 22nd, 2009 No Comments
How many factors go into figuring a site’s natural rankings? Is it 70, an easily ‘masterable’ number as proffered by the uberdouche / wannabe / toad SEO Champion? Is it 230 that Matt Cutts occassionally rattles off when aforementioned SEOs claim to know them all?
And more importantly, what are they? Inbound links, internal links, content, [...]
Tags: SEO News
Dvorak needs a clue about SEO
February 10th, 2009 No Comments
Otherwise intelligent tech guy John Dvorak wrote a screed against time-honored SEO techniques in a very visible PC Mag article today. Lot of people hacked off about it. Basically, guy got some bad advice from an ‘SEO Maven’ that he needed longer URLs. To his way of saying it, all he heard was that search engines [...]
Tags: Search News · seo ignorance · SEO News
The original Google bomb lives again
January 23rd, 2009 No Comments
I swear this is the last thing I’ll have to say about political SEO for some time. Politics largely just serves to piss off either 47-52% of the population depending on what it is you have to say, and I’m only out to get involved with things that have the potential to piss off in [...]
Tags: fail · political seo · Search News · SEO News
Old Whitehouse.gov issues: Sorry conspiracy theorists
January 21st, 2009 No Comments
The search world has been abuzz about the new WhiteHouse.gov site which was launched immediately following Barak Obama’s inauguration yesterday – which is quite search engine friendly, and a huge leap over his campaign’s website. Case in point: The text-only cached version of his campaign blog, which is powered by Flash. Clearly there were two [...]
Tags: fail · political seo · Search News · SEO News
