A little Marketing Sherpa love…

A fellow Ranger and I were featured in Marketing Sherpa this week alongside Chris Knoch from Omniture on ways to measure your SEO success. Get it while it’s free, or here are the 7 points without the juicy details that they put into the article just to whet your appetite.

Link expired and you want the rest? Ask / hire us!

1. Separate branded from non-brand keywords
2. Build calendars
3. Tie keywords to KPIs
4. Compare SEO metrics to total site performance
5. Don’t forget offline conversions
6. Drill down to diagnose problems
7. Monitor links

UPDATE: Picked up by Mediapost, too!

Mom says there are no posts that are like me. I am unique.

Tags:   learning SEO · SEO results · shameless self promotion · win Share on Twitter

 More where that came from - get Search Engine Snark feeds!
Subscribe to Search Engine Snark by Email