Search Engine Snark

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Entries Tagged as 'Search Marketing'

Spam Crackdown Threatens Penis Enlarger, Free iPod Industry

March 3rd, 2009 No Comments

The Onion reveals the hidden cost of Spam filtering:

Spam Crackdown Threatens Koy4Goff’s Penis Enlarger, Free iPod Industry

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Search queries getting longer

March 3rd, 2009 No Comments

Not like you really needed an excuse to do a smart thing, but in case you do (or need ammunition to be allowed to go the extra mile), Hitwise is saying that longer search engine queries are becoming more frequent:
The number of Internet search queries of five words or more increased by 10% year over [...]

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Making the Most of Your Search Agency

February 13th, 2009 No Comments

So you went the agency route. A wise choice – though pretty much any way you go when you decide search is important enough to commit resources to, you’ve made a smart choice. So now, you’re investing a fair amount into paid and/or natural search, and relying on forces outside of your own to return [...]

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Learning Search Engine Marketing

February 10th, 2009 No Comments

In the early days (way back in the early-mid 2000’s), search was nearly always an organic thing – you learned a tip or two to make your company’s website perform a little better, or your boss showed up with some extra budget and told you to start buying keywords. Sure, there were classes here and [...]

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In-House or Outsource?

February 9th, 2009 3 Comments

If you’re serious about driving traffic through search engines, and you want it to start with any kind of speed and reliability, you’ll want resources that can devote their efforts to fulfilling your needs. Someone (or a lot of someones) in your organizations or a phone call away who knows how to achieve the results [...]

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